About Us
Our Vision
Transform sport and physical activity through empowering and inspiring people.
Achieved through:
- Our delivery of high-quality products and services
- The development of innovative solutions that drive change and maximise the impact
- Providing accessible learning and development opportunities.
Our Mission
Provide solutions that add value and drive positive change, reflecting the diverse needs of sport and physical activity.
Our Core Values
Passion
Inspired by our mission, we are driven to make a difference.
Integrity
We commit and hold ourselves accountable to the highest standards of ethics.
Excellence
We strive for high quality by challenging, reflecting, learning and improving.
Togetherness
We use the power of collective working to share, empower, educate and innovate.
By 2028,
We Want To Be:
- The trusted training provider for lifelong learning
- Building resilient organisations
- Developing a future-ready workforce
- Operationally and digitally excellent
- Advocates of the value of sport to create positive change.
Our guiding principles both reflect our cultural values and where our expertise lies. If in doubt speak to our people or partners.
People at the heart of what we do
We will develop individuals and organisations. Our Team will be the best they can be
Agile-to-sector needs
Our offer adds value and is flexible to respond to diverse needs. We are committed to supporting the sector, providing sustainable outcomes.
We are socially conscious
Implicitly our behaviours and interventions will make a positive difference to the environments and communities we support.
A culture of delivering excellence
Our reputation for delivering high-quality services will be recognised and enhanced through a continuous improvement mindset.
